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  • 1922

    • VEGEMITE spread debuts in an amber glass jar capped with what is known as a Phoenix Seal, to keep the contents fresh. It is initially called ‘Pure Vegetable Extract’.


    1923

    • A national competition to change the name from ‘Pure Vegetable Extract’ is held, with the winning name being selected; VEGEMITE.
    • The labelling includes the description ‘Pure Yeast Extract’.


      1922-vegemite-jar

  • 1926

    • VEGEMITE spread is available in a limited edition porcelain jar.


    1928

    • Fred Walker decides to change the name of his poor selling VEGEMITE spread to ‘Parwill’. The move is unsuccessful and Walker reverts back to the original name for VEGEMITE spread.



    1922-vegemite-jar


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